Type C Makhana is derived from the seeds of the Euryale Fox plant, which grows in water bodies. After harvesting, the seeds are dried and popped to create a crunchy snack. While Type C Makhana is typically smaller and may have some imperfections compared to Types A and B, it remains a popular choice due to its flavor and affordability.

Characteristics of Type C Makhana

1. Size and Appearance: Type C Makhana is usually smaller than both Types A and B, with a diameter of around 0.5 to 1 cm. This size makes it a versatile ingredient suitable for various applications, even if it may not have the same visual appeal as its larger counterparts.
2. Texture and Flavor: Although it may have slight irregularities in shape and color, Type C Makhana still offers a delightful crunch and a mild, nutty flavor. This versatility allows it to blend well with a variety of seasonings and culinary applications.
3. Quality Standards: While Type C Makhana may not meet the high aesthetic standards of Types A and B, it still provides a quality snack option. It is often chosen for products where appearance is less critical than flavor and nutrition.

Nutritional Benefits

Type C Makhana is not only tasty but also packed with health benefits:

1. Protein Source: With around 7 grams of protein per 100 grams, Type C Makhana provides a valuable plant-based protein option, appealing to health-conscious consumers and those on vegetarian or vegan diets.
2. Dietary Fiber: This variety contains approximately 4 grams of fiber per 100 grams, promoting digestive health and contributing to a feeling of fullness.
3. Rich in Minerals: Type C Makhana is a good source of essential minerals such as magnesium and potassium, which are crucial for overall health.
4. Low Calorie: Type C Makhana is a low-calorie snack, making it suitable for those seeking to manage their weight without sacrificing taste.

Market Trends and Opportunities

The increasing demand for affordable, nutritious snacks opens significant market opportunities for Type C Makhana:

1. Growing Health Consciousness: As consumers become more health-conscious, Type C Makhana offers a budget-friendly option that caters to this demographic.
2. Versatile Applications: Type C Makhana can be utilized in a variety of products:
   • Snack Foods: Ideal for creating mixed snack packs, roasted varieties, or flavored options.
   • Culinary Uses: Can be added to soups, salads, or as a topping for various dishes, making it a versatile ingredient for food manufacturers.
3. Cost-Effective Ingredient: With its lower price point compared to Types A and B, Type C Makhana allows businesses to offer competitive products without compromising quality.

How to Incorporate Type C Makhana into Your Product Line

1. Identify Target Markets: Determine which sectors—health food retailers, snack manufacturers, or bulk suppliers—would benefit from Type C Makhana.
2. Quality Sourcing: Partner with reliable suppliers who can provide consistent, high-quality Type C Makhana. Ensuring product safety and quality is essential for building trust with your customers.
3. Innovative Product Development: Collaborate with food developers to create unique formulations that showcase the versatility of Type C Makhana. Consider new snack mixes, trail mixes, or baked goods.
4. Marketing Strategy: Utilize digital marketing strategies to promote your Type C Makhana offerings. Share nutritional information, recipes, and creative uses on social media and your website to engage potential customers.
5. Educational Resources: Provide your B2B clients with materials that highlight the benefits and uses of Type C Makhana. Offering samples, webinars, or informational brochures can help them effectively market your products.